Logo Development Manual

Gunhead's Gym was a logo I developed 2 years ago in Graphic Design 1. I have come a long way since then (see my hotel design for proof!) But, this project taught me a lot about what is required when designing a logo, as something that is made for reproduction on branded materials. Providing a guide to the color swatches, the spacing of the logo elements, alternative logo colors, ect. I really valued learning about the process which goes into logo development and the aspects a designer needs to consider.

Gunhead's Gym is a gym which is not associated with guns, but instead with the slang term people call biceps, guns. I wrote a lot of the dialogue to be humorous predicating on this concept, despite the fact that the logo incorporates both types of guns. This project was a lot of fun to make and I learned so much doing it.